Before diving into the day’s breakout sessions, this opening conversation will ground us in the “why” behind technology adoption for small businesses. Whether you’re tech-savvy or tech-wary, digital tools are reshaping how we operate, serve our customers, and grow exponentially. Learn how to evaluate your systems, identify bottlenecks, and adopt AI technology that fits your needs.

In today’s hybrid world, staying connected has never been more important. Explore unified communication systems that combine email, messaging, video, and collaboration tools into one seamless platform. Learn how to simplify your tech stack, improve productivity, and maintain professionalism from anywhere.

Customer relationships are vital to success. Learn how CRM tools can help track leads, follow-ups, and client details without the overwhelm. Discover how free tools like HubSpot CRM can help organize your pipeline and enhance customer communication.

AI is transforming customer service—but how do you use it without losing your human touch? Explore practical AI applications like chatbots and virtual assistants that help enhance response times and build trust, while keeping your service authentic.

AI is reshaping every industry. In this session, learn how to become “AI-assisted” with practical use-cases, essential chatbots, and prompt-writing techniques. Perfect for small businesses looking to integrate AI responsibly and effectively.

Your website is your digital storefront. Lucia breaks down the pros and cons of popular builders like Wix, Squarespace, Shopify, and WordPress, helping you choose the best fit for your business goals and budget.

Getting paid should be simple. Learn how to streamline payments, invoices, and bank connections for smoother cash flow and easier bookkeeping—online and in-person.

Learn the basics of Gmail, Drive, Docs, Sheets, Calendar, and Meet. Discover how Google Workspace helps small businesses collaborate efficiently and stay organized from anywhere—no tech background required.

We’ve explored tools and strategies—now it’s time to turn insight into impact. This closing conversation brings the day full circle, showing how small businesses are using technology to drive growth and what your next step could be.